A clear process, with no surprises.
Six steps from first call to a product in your users' hands. You always know what's being built, what it costs and when it ships.
From idea to launch, in six steps
- 01 / DISCOVERDay 1
Free discovery call
A 30-minute call with a senior engineer to understand your goals, users, constraints and budget. Within 24 hours you receive a written, fixed-price proposal broken down by feature.
- Written proposal & timeline
- Feature-by-feature estimate
- NDA on request
- 02 / PLANWeek 1
Scope & architecture
We turn the proposal into a backlog of user stories, map integrations and data, and design a technical architecture that won't need a rewrite when you grow.
- Prioritised product backlog
- Architecture & data model
- Release plan with milestones
- 03 / DESIGNWeek 1–2
UX & clickable prototype
User flows, wireframes and polished UI, assembled into a clickable prototype you can test with real users and share with investors before any code is written.
- Clickable Figma prototype
- Design system & components
- Usability feedback round
- 04 / BUILDWeek 2 onwards
Development in sprints
Two-week sprints with a live demo at the end of each one. Code reviews on every change, automated tests and a shared board so you can see progress any day.
- Live demo every 2 weeks
- Staging link you can click
- Code in your repository
- 05 / TESTEvery sprint
Quality assurance
Automated and manual testing across devices and browsers, performance and security checks, and a final user-acceptance round with your team before launch.
- Test plan & reports
- Performance & security checks
- UAT sign-off
- 06 / LAUNCH & GROWGo-live & beyond
Deploy, monitor, improve
Zero-downtime deployment to your cloud, App Store and Play Store releases, monitoring and alerts. Then flexible support plans to keep improving with real user data.
- Production deployment
- Monitoring & backups
- Monthly support & roadmap
You're never left guessing
A predictable rhythm of updates, so you can plan your launch, your marketing and your next funding round with confidence.
Work with us the way that suits you
Fixed price
Best for well-defined projectsA clear scope, a fixed price and milestone payments tied to working features.
Dedicated team
Best for evolving productsA monthly team of designers, engineers and QA working on your roadmap.
Time & materials
Best for support & small changesPay for the hours used, with transparent weekly timesheets.
Process questions
What is your typical process for building a website or app?
How do you collaborate with clients during the project?
How long does it take to build?
Can you work with clients outside India?
What if I want to change the scope mid-project?
More answers on our FAQ page.
Tell us what you're building. Get a plan in 24 hours.
Share a few details and a senior engineer (not a salesperson) will reply with questions, a rough timeline and a fixed-price estimate.